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Course curriculum

1. 8th oct - google ads account creation
2. 9th oct - google ads understanding campaign setting -location- keywords
3. 10th oct- google search ads- campaign settings- budget
4. 13th oct - understanding cpc-cpm-ctr-impression (fundamentals)
5. 14th oct - funnel calculation-cpc-cpm-cost per conversion
6. 15th oct - google ads campaign creation using -keyword planner
7. 16th oct-search campaign creation
8. 27th oct - bulk editing-location-device
9. 28th oct- age optimisation-quality score- experiment creation
10. 30th oct- dynamic search ad-negative keywords
11. 3rd november- display ads
12. 4th nov- setting up conversion tracking-remarketing list setup-remarketing campaign
13. 6th nov - video ads
14. 7th nov performance max campaigns
15. 10th nov - Google ads Data analysis
16. 11th nov - Performance max campaign
17. 14th nov - url tracking
18. 17th nov - web page design part 1
19. 17th nov- page design - part 2
20. 17th nov- web page design-lovable
21. 20th nov- page creation
22. 20th nonv - understanding website concept-front end-backend-database
23. 20th nov - linking domain and server on hostinger
24. 21st nov - web page design
25. 24th nov- elementor page design-copying style -margin-padding-elements
26. 26th nov - click to call-click to whatsapp button add in website
27. 27th nov- lead forms
28. 28th nov -menu-themes-customisation
29. 1st dec- google analytics and google tag manager account creation and linking
30. 2nd dec- GTM - google tag manager- button click tracking
31. 5th dec- video view and url tracking parameters in GTM
32. GTM all tags setup part 1-scroll-button click-element read- 18th march (from other batch)
33. 8th dec- GTM- form submission tracking -understanding event parameters- setting conversion tracking in GA4
34. 9th december- CRO- AI chatbot
35. 11th dec- AI chatbot click to whatsapp
36. 15th dec - SEO introduction
37. 18th Dec - seo - understanding intent and understanding multiple pages (intent based pages)
38. 19th dec- seo content strategy
39. 22nd dec- seo on page- wordpress page addition
40. 23rd dec- seo content strategy-keyword research
41. 26th dec - seo on page implementation-heading-content-image-link
42. 29th dec- SEO on page -title-url-robots.txt-canonical
43. 30th dec- SEO off page - backlinks
44. 2nd jan - google search console- SEO schema markup
45. 5th jan - introduction to AI tools for content creation- images
46. 6th jan- AI content creation
47. 8th jan - ai video creation
48. 9th jan- canva-editing for videos creation
49. 12th jan - linkedin - personal branding- b2b fundamentals
50. 15th jan-linkedin ads
51. 16th jan- cpc- cpm fundamentals begining
52. 19th january- cpc-cpm calculation
53. 21st january- fb page settings and messenger automation
54. 22nd january- fb ads begining
55. 23rd jan - facebook ads- understanding facebook AI targeting and manual targeting
56. 27th jan - fb ads- custom audience- remarketing -lookalike audience
57. 28th jan-facebook-bidding and performance goal
58. 29th jan budget - bidding -cost per result and bid cap
59. 30th jan -facebook ads
60. 31st jan - AI and Automation in digital marketing (intro)
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61. 3rd feb - fb ads optimisation- automation
62. 4th feb -fb ads- meta business manager- custom conversions- url tracking parameters
63. 5th february- facebook ads campaign creation
64. 5th feb- fb campaign -url tracking parameters
65. 6th feb-google my business page
66. 9th feb- google ad acounts creation
67. 10th feb google ads search campaign fundamentals
68. 12th feb- google ads-bidding-strategies- keywords
69. 13th feb - bidding strategy AND Keyword planner for campaign creation steps
70. 16th feb- gogole ads- keyword match types change- bid adjustment
71. 16th feb- bid adjustment - device-age-gender
72. 17th feb- google ads optimisation- bid adjustment - device-age-gender
73. 19th feb - google ads- bulk campaign creation and bulk edits
74. 20th feb - google search ad- quality score- bulk ads edit
75. 23rd feb - bulk editing search camapigns
76. 24th feb -A/B testing for search campaigns
77. 24th feb display ads
78. 27th feb- display ads- targeting-keyword-placement-custom-segment-remarketing
79. 2nd march - Display ads -custom segment- Video ads introduction
80. 4th march- remarketing for search ads
81. 6th march- understanding reports- impression shares
82. 9th march-conversion tracking setup
83. 9th march- url tracking - google ads
84. 10th march-google ads automation
85. 12th march - introduction - lovable for web page design - starts after 1.30 hrs
86. 13th march -web page design -lovable-emergent
87. 17th march-server-domain-page design in lovable
88. 17th march- elementor - page design in wordpress
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89. 18th march - wordpress layout design
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90. elementor page design-copying style -margin-padding-elements (from previous batches)
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91. 23rd march-layout design and forms
92. 24th march -form essentials-thank-you-page-menu creation
93. 26th march - ga4-gtm-account setup
94. 27th march- GTM- data -dimension-metrics
95. 31st march- GTM- fundamentals- tags-triggers-events
96. 31st march- Button clicks - implementation only
97. 2nd april-GTM- videoview tracking-section read tracking
98. 6th march - GTM
99. 7th april- all tags in one
100. 9th april- custom dimension -metrics-conversion setting
101. 9th april- justuno setup
102. 10th april - justuno
103. 13th april- digital marketing introduction
104. (other batch) complete email marketing automation implementation on brevo and active campaign-22nd may.mp4
105. 14th april- email marketing brevo
106. 16th april- email campaign-email template creation
107. 17th april- email marketing-automation
108. 20th april-seo introduction - how search works- intent based pages
109. 21st april- seo page content
110. 23rd april- finalising page content structure for seo and layout
111. 24th april- seo content addition to page
112. 27th april- seo content creation- keyword insertion- content curation
113. 28th april- seo on page content creation with keyword insertion
114. 30th april- seo on page- keyword insertion-heading tags-content-image tags-
115. 4th may - seo on page -title-url-image-schema
116. 5th may - seo on page - schema implementation
117. 7th may- seo off page- blog
118. 6th May - SEO Off page
119. 11th may- AI image generation tools and steps
120. 12th may - ai image creation
121. 15th may-canva editing
122. 18th may- AI content creation- Text to voice
123. 19th may - heygen ai avtaar
124. 21st may GMB- google my business
125. 22-25th may- understanding cpc-cpm-ctr-impression (fundamentals)
126. 22-25th may - marketing funnel fundamentals-part 2-understanding discount-cashback-loyalty-30th may.mp4
127. 25th may - cpc -cpm calculation
128. 26th may - buyer persona creation using ai
129. 28th may - facebook ads manager - meta ads
130. 29th may - facebook ads manager- audience targeting- understanding concept of audience narrow
131. 2nd june- meta ads- lookalike audience-understanding different bid strategies
132. 4th june - budget-seperate adsets-budget and bidding
133. 5th june- advantage plus switching to manual
134. 8th june- meta ads -multiple adsets budget strategy-campaign scheduling through automation
135. 9th june-budget udnerstanding
136. 9th june- meta ads metrics and automation
137. 11th june- meta ads mcp - automation
138. 16th june - understanding automation messages and creating automation
139. 16th june-google ads account creation
140. 17th june - google ads account creation
141. 18th june- hashtag concept for linkedin post- google ads campaign settings
142. 19th june-campaign setting and keyword types
143. 22nd june - different keywords types and bid adjustment- device-gender-age-adschedule
144. 24th june-google ads-bid adjustment- campaign hierarchy-adgourp-concept-keywordplanner-part1
145. 24th june-keyword-planner-campaign-creation-part2
146. 25th june- keyword planner campaign creation
147. 29th june- ai skills and future of digital marketing
148. 30th june- Bulk editing multiple campaigns
149. 30th june- quality score optimisation
150. 3rd july- google ads- a/b testing
151. 6th july- display ads -keyword-placement-custom segment- targeting
152. 7th july- display ads targeting
153. 10th july- video ads creation
154. 10th july- display campaign creation
155. 10th july mobile app exclusion
156. 13th july- performance max campaign - url tracking
157. 13th july- conversion tracking in google ads
158. 14th july- Google ads data metrics-impression share- creating automation
159. 15th july- ai page design
160. 16th july-website creation-understanding-domain-server
161. 20th july- wordpress setup
162. 21st juy- wordpress page design
163. 22th july- wordpress
164. 23rd july - elementor page design
165. 24th july- wordpress page design
166. 27th july - forms
167. 28th july- call to action buttons on website- click to call-whatsapp
168. 30th july- just uno popup exit intent
169. 31st july- linking just uno- setting up popups
170. 3rd august- justuno url conditions
171. 6th august- ai chatbot chatflow
172. 7th augu- GTM-GA4 setup
173. 12th august- google tag manager- click to call-click to whatsapp- thankyou page
174. 10th august - setting in built variables in gtm-form-submission-tracking
175. 13th august- google tag manager-url tracking parameters
176. 14th aug- url data capturing - google ads conversion tracking and analytics key events
177. 17th aug - seo fundamentals- search engine indexing
178. 18th aug- understanding intent and intent based pages for seo
179. 19th aug- SEO -search engine logic
180. 21st aug- understanding AEO -how Ai Engine processes query
181. 24th august- seo content
182. 25th aug- how to add content on lipsindia page
183. 27th aug- page content generation
184. 31st aug- keyword research-seo on page implementation
185. 1st sept- SEO On page implementation
186. 7th sep- SEO off page
187. 8th sept- Off page seo
188. 10th sept - Off page
189. 11th sept - blog topic and blog content creation process
190. 15th sept- Google search console
191. 17th sept - marketing fundamentals calculation- cpc-cpm
192. 18th sept- cpc-cpm-funnel calculation
193. 21st sept google ads account creation
194. 21st sept - Conversion rate optimisation calculation
195. 22nd sept - Google ads- campaign settings
196. 24th sept- google ads- ad schedule-gender-age-device-bid adjustment
197. 26th-sept-2026- google ads assignment review and live
198. 28th- google ads search campaign fundamentals
199. 29th sept- google search campaign creation- keyword planner
200. 1st oct- google ads- keyword planner- experiment campaign- dynamic search ads
201. 5th oct- display ads fundamentals
202. 5th oct- dynamic search ads creation steps
203. 5th oct- understanding keyword strategy and dynamic search ads keyword strategy for blogs
204. 7th oct- display ads
205. 8th oct- Display ads Marketing recap and Remarketing setup and list creation
206. 9th oct- understanding google ads reports
207. 12th december- Youtube ads
1. google ads account creation- (new interface) jan 2024
2. google ads assignment
3. Download Display ad Creative
4. 26th-sept-2026- google ads assignment review and live
5. download images for promax
6. google ads live campaign creation start to end-december 2024
7. google ads live campaign- search campaign 1 complete-2nd december -2024
8. live campaign assignment- campaign 2 (display ad custom segment)
9. live campaign-campaign 3-DSA -2nd dec
10. live campaign performance max campaign 4 - 2nd dec
11. live campaign-url tracking parameters-bulk location changes-negative keywords
1. Meta ads live assignment -audience-billing-how-to access lipsindia pages and forms
2. meta ads campaign details- you can downlaod too
3. ad copy
1. interview preparation -resume skills-tools-practical showcase-company and competitor mapping-26th nov
1. facebook-ads-getting started-buyer-persona-content-understanding funnel-part1
2. facebook-business manager
3. facebook-business manager-ad account-pixel-setting remarketing list-customer-data targeting-lookalike-audience-custom conversion-event setup-multiple saved audience-bulk-editing-url tracking-rules-scheduling
4. facebook ads-understanding data terms (important)
1. facebook campaign 1
2. facebook ads campaign 2
3. facebook assignment -campaign 3
4. campaign 1 creation video
1. GTM all tags setup part 1-scroll-button click-element read- 18th march
2. section read continued-url tracking-thank you form and popup form submission-google analytics custom dimension and conversion tracking18th march
3. google ads conversion tracking through gtm- 18th march
1. CRO- Just uno- 13th feb
2. CRO- Just Uno- live chat-whatsapp chat-15th feb
3. CRO- Dynamic content personalisation-16th feb
4. email-marketing-part 1-seninblue-20th feb
5. email marketing automation part 2 - sendin blue birthday automation, website activity automation: 21st feb
6. email marketing automation part 3-sendinblue: email acitivity - 21st feb
7. SEO- on page basics and fundamental (Important)- 24th feb - understanding page intent - orphan and wired pages
8. SEO- page template-content structure- 27th Feb
9. SEO content strategy- curation- recreation-part 2 28th feb
10. seo implementation-keyword reasearch -2nd march
11. seo implementation-page title-meta description- 2nd march
12. seo on page implementation- part 1- 3rd march
13. seo-onpage-implementation-recap 6th march
14. seo on page page load time 6th march
15. seo-robotstxt file-6th march
16. seo-canonical tag - 6th march
17. multilingual-multiregional- seo-9th march
18. seo off page fundamentals- 10th march
19. seo off page- part 2- 14th march
20. google searchg console installation- 15th march
21. google search console - interpretation- 15th march
22. seo audit 16th march
23. seo- schema data highlighter tool 16th march
24. paid advertisement fundamental terminologies
25. Fundamental Understanding of Discount, Cashback,Wallet,Loyalty Points,Coupons, Addon Products, Third Party Subsidisation as means to increase CRO (Important) 20th march
26. google ads introduction- mcc - account understanding-21st march
27. google ads -keywords and ad copy 23rd March
28. google ads bidding strategy-24th march
29. google ads- ad scheduling- 27th march
30. google ads campaign creation- using keyword planner- 27th march
31. google ad campaign creation steps-28th march
32. multiple campaign copy- 31st march
33. google ads-campaign strategy-account strategy-multiple campaigns 31st march
34. google ads bulk editing 3rd april
35. bulk editing-age-gender-ad copies in multiple adgroups 4th april
36. dynamic keuyword insertion- countdown ads 6th april
37. understanding impression share metrics-keyword bid automation 10th april
38. creating A-B testing in google adwords campaigns- 12th april
39. url treacking understanding part 1 - 13th april
40. Ulr tracking- Part 2 - 14th april (very important)
41. caputring data from url in forms- 14th april
42. dynamic search ad creation 17th april
43. display ads- keyword targeting-placement targeting-17th april
44. display ads-part 1- 19th april
45. remarketring -concept-19th april
46. display ads -custom segment-19th april
47. remarketing list creation - 20th april
48. remarketing-bid strategy- 21st april
49. video campaigns- 21st april
50. RLSA(remarketing list for search ads)- 24th april
51. RLSA- campaign implementation 24th april
52. search campaign- exactly clicked keywords and negative keyword addition 24th april
53. conversion tracking setup- 25th april
54. Understanding Marketing Funnel Fundamentals-27th
55. Marketing Funnel more explained-28th april
56. fb-page setup-settings-chat messenger 28th april
57. fb ads bid strategy -2nd may -20023
58. fb ads bid strategy- part 2 - 4th may
59. download- fb ads bid strategy (xl file)- 2nd may 2023
60. bid control and understanding cost per result - facebook strategy 5th may
61. facebook bidding strategy explained 5th may
62. facebook ads - part 1 (location) 5th may
63. facebook ads- targeting part 1- 8th may
64. facebook ads- narrow down targeting- 8th may
65. facebook ads- audience targeting and custom audience-9th may
66. facebook ads- custom audience- remarketing list creation- 11th may
67. fb ads-automation for ad copies-scheduling of campaigns- 12th may
68. fb ads conversion tracking setup - 12th may
69. fb ads -audience-consolidated at strategy 12th may
70. fb ads- placement and device targeting strategy 12th may
71. Facebook lead generation campgain creation and enquirey form creation 15th may
72. fb lead form-high intent and high volume 16th may
73. fb leads- where to check 16th may
74. facebook ads- important metrics and data and programmatic (automation) concepts 16th may
75. facebook ads url tracking - 18th may
76. lin kedin and facebook business manager-23rd may
77. facebook business manager-23rd may
78. youtube part 25th may
79. youtube - part 2 --25th may
80. youtube channel- content ready for organic ranking 26th may
81. social media content strategy-buyer persona template- content calender 30th may
82. social media monitoring-and management-zoho social-31st may
83. zoho social-content management-content creation-chatgpt-canva-lumen5-content recreation
84. Create New Facebook Business Manager- Why Facebook Business Manager is important- Content Curation tools - Zoho Social Searcher 31st may
85. canva image creation-1st june
86. lumen 5 video creation tool -social searcher (social monitoring tool) 1st june
87. social media assignment- 2nd june
88. Ideas to create ad copy- facebook ads manager (assignment solving tips )
89. organic marketing-5th june
90. adnetworks basic-display ads- adserver 10th june
91. organic traffic strategy- microinfluencer 8th june
92. facebook open graph 8th juune
93. adnetworks-adense understanding and adserver introduction 8th june
94. adserver implementation 9th june
95. adserver part 2 -12th june
96. wordpress introduction and setup- 13th june
97. wordpress page design using elementor- copying from other sites- 14th june
98. wordpress page design - elementor-margin padding duplicate 15th june
99. wordpress elementor- part 2 15th june
100. elementor page design-responsive design-fixed elements 16th june
101. elementor page design-using inbuilt tempaltes- 26th june
102. web page creation through elementor templates
103. wp forms-creation part 1- 27th june
104. understanding url tracking part 1- 28th june
105. understanding url tracking-part 2- 28th june
106. wp-forms-url data capturing part 1- 28th june
107. wordpress-forms-part2-30th june
108. cro-dynamic content personalisation tool for website- ifso- 3rd july
109. CRO tool- Justuno - 4th july
110. google tag manager setup- ga4 setup -6th july
111. google tag manager and ga4 common errors-7th july
112. google tag manager concept 7th july
113. url data capturing in GTM and GA4-7th july
114. gtm popup form submission tracking 10th july
115. google tag manager- thankyou page tracking - section read tracking-button click tracking - 11th july
116. gtm-scroll depth tracking 13th july
117. gtm-click to call button tracking-whatsapp click tracking- 14th july
118. gtm-whatsapp click tracking 14th july
119. GA4 custom fields creation , metrics and dimension creation-18th July
120. google analytics-dimensions and metrics-19th july
121. SEO- on page basics and fundamental (Important)- 24th feb - understanding page intent - orphan and wired pages-20th july
122. SEO- page template-content structure- 21st
123. content reation- seo- 24th july
124. seo page-keyword research -title- description-url setting 25th july
125. seo on page implementation- heading tags 27th july
126. seo image tag optimisation 28th july
127. seo on page internal anchor tag optimisation 28th july
128. seo internal tag optimisation 28th july
129. seo-template-robots-txt-noindex- 31st july
130. multilingual-multiregional- seo-1st aug
131. seo off page fundamentals- 2nd aug
132. seo off page- part 2- 3rd aug
133. seo off page-competitor backlinks check 4th aug
134. google searchg console installation- 7th aug
135. email-marketing-part 1-seninblue- 8th aug
136. google search console - interpretation- 9th aug
137. email marketing automation part 2 - sendin blue birthday automation, website activity automation: -10th aug
138. email marketing automation part 3-sendinblue: email acitivity - 11th aug-14th-15th aug
139. digital marketing funnel fundamentals- part 1 17th aug
140. Fundamental Understanding of Discount, Cashback,Wallet,Loyalty Points,Coupons, Addon Products, Third Party Subsidisation as means to increase CRO (Important) 18th aug
141. google ads account creation-mcc setup-21st aug
142. Adwords keyword strategy and ad copy explanation-22nd August
143. google-ads-understanding budget-24th august
144. google ads-scheduling and bid adjustments
145. google ads-search campaign- bidding concept explained (very important)- 24th august
146. Adwords campgain creation steps till ad copy creation - 25th August
147. google ads campaign optimisation-bid adjustments-device, gender-demographics-quality score optimisation- Dynamic keyword insertions , different ad copy for different ad groups-28th aug
148. creating bulk campaigns and renaming them- 29th aug
149. multiple campaign copy-29th aug
150. google ads bulk editing 31st aug
151. bulk editing-age-gender-ad copies in multiple adgroups - 31st aug
152. google ads impression share metrics-important- 1st sept
153. google ads automation concept explained (important)-1st sept
154. google ads automation concept explained (important)-1st sept
155. google ads url tracking- 5th sept
156. google ads- Dynamic search ads 6th sept
157. google ads- A/B testing 6th sept
158. google ads-search campaign data analysis- what to track- 6th sept
159. Display Ads - Horizontal And Vertical Website - Placement and Placement + Keywords
160. Remarketing Campgain - List creation -campgain creation -13th september
161. google display ads- recap all concepts- custom segment( important)12th sept
162. google display ads - bidding and ad copy concept - 12th sept
163. display ads - device targeting (mobile app exclusion) 12th sept
164. remarketing list from MCC-12th sept
165. audience optimisation (important) 12th sept
166. RLSA-14th sept
167. 15th sept - live assingment creation part 1
168. youtube video ads-20th sept
169. conversion tracking setup- 20th sept
170. discovery ads
171. Understanding Marketing Funnel Fundamentals-26th sept
172. faceboook business page settings-messenger automation for facebook and insta business-28th sept
173. facebook ads manager fundamentals-part 1- 29th sept
174. facebook ads-objectives-and goal optimisation concept and bid strategy (important) 29th sept
175. facebook ads bid strategy part 2- 3rd oct
176. facebook ads bid strategy part 3- bid control and cost per result goal 3rd oct
177. fb ads-budgeting and location explained- 4th oct
178. fb ads targeting-audience-narrow down-4th oct
179. fb ads understanding targeting and multiple placements-5th oct
180. facebook ads remarketring- 9th oct
181. faceboook ads-targeting summary-10th oct
182. facebook ads lead form and bulk editing-10th oct
183. fb ads-remarketing and conversion tracking pixel-12th oct
184. fb ads- ad scheduling through automation rules-12th oct
185. fb ads-conversions tracking setup and event creation
186. video1391859224
187. fb ads url tracking-13th oct
188. fb ads reports and data-13th oct
189. fb ads understanding budget at campaign level and adset level-17th oct
190. fb ads automation understanding (improtant) 17th oct
191. fb ads A/B testing concept and strategy-17th oct
192. facebook business manager for business- 17th oct
193. social media marketing-content curation and social media management- zoho social-19th oct
194. social media content curation-zoho social and recreation- 20th oct
195. linkedin ads part 1- objectives, targeting-23rd oct
196. linkedin ads lead generation form targeting 26th oct
197. linkedin ads remarketing setup and list creation 26th oct
198. linkedin ads-data analysis- 27th oct
199. hashtag marketing-organic ways-27th oct
200. youtube part 1 30th may
201. youtube - part 2 30th oct
202. influencer marketing-organic marketing 31st oct
203. email-marketing-part 1-seninblue-2nd nov
204. email marketing automation part 2 - sendin blue birthday automation, website activity automation: 3rd -7th nov
205. email marketing automation part 3-sendinblue: email acitivity - 3rd nov
206. wordpress page design using elementor- copying from other sites- 14th and 16th november
207. wordpress page design - elementor-margin padding 16th november
208. wordpresss-forms-data capturing from url-data parsing to url from forms-17th nov
209. excel using chatgpt-url tracking template-concatinate and search function 21st nov
210. CRO-how tools work-setting up popups on justuno(important)- 23rd nov
211. dynamic content personalization (important)- 24th nov
212. woocommerce setup and product addition-27th november
213. google tag manager and google analytics setup-28th nov
214. google analytics and google tag manager-metrics-dimensions-fundamentals- 29th nov
215. gtm-ga4 linking 30th nov
216. ga4-tag setup- enabling data capturing from url-30th nov
217. online batch - 1st dec
218. GTM- button click tracking 7th dec
219. gtm-scroll depth tracking -4th dec
220. GTM button click tracking - click to call button tracking 11th dec
221. whatsapp click to call tracking 12th dec
222. form submission tracking in GTM - 13th dec
223. google ads conversion tracking in gtm- 13th dec
224. GTM- Video view -pop up form , thank you page , buttonclick -14th dec
225. gtm-data layer variables and custom events-15th dec
226. ecommerce tracking in gtm 18th dec
227. google tag manager content grouping-19th dec
228. google analytics data - 19th dec
229. seo- how search engine works- important- 21st dec
230. seo concept orhpan page and content strategy 22nd dec
231. seo on page part 1 seo page creation 26th dec
232. seo on page implementation keyword research title tags and heading tags -28th dec
233. seo-image tag optimisation internal anchor tag -29th dec
234. seo on page 2nd jan
235. seo off page fundamentals- 4th jan
236. seo off page-competitor backlinks check 8th jan
237. google search console installation- 9th jan
238. google search console - interpretation- 10th jan
239. seo audit and xml sitemap 11th jan
240. seo for ecommerce - 12th jan
241. ga4 reports 16th jan
242. wordpress menu themes 15th jan
243. marketing funnel 2- 19th jan
244. google ads account creation-23rd jan
245. google ads keywords concept-25th jan
246. google ads keyword planner 25th jan
247. google ads ad copy creation -bulk ad copy pasting and quality score- 30th jan
248. google ads ad copy
249. google ads optimisation strategy-adcopy-location-schedule-age-gender-bid adjustment 1st feb
250. negative keywords- 2nd feb
251. impression share metrics-2nd feb (important)
252. create duplicate campaigns-copy and paste 2nd feb
253. dynamic search ad- 5th feb
254. google ads conversion tracking setup- 6th feb
255. google ads url tracking setup (important)-8th feb.mp4
256. google ads-experiment creation (AB testing)-9th feb
257. adwords start to end - 12th feb
258. google ads bulk editing-15th feb
259. understanding targeting -keyword-placement-custom intent in Display and video campaign 16th feb
260. display ad campaign creation- complete start to end- 19th feb
261. video ads -complete--keyword-placemtn-custom intent-remarketing-20th feb
262. RLSA- important-20th feb.mp4
263. google ads excluding low quality traffic from search campaigns.mp4
264. adserver concepts And understanding of programmatic-21st feb
265. adserver part 2- setting up operations- 22nd feb.mp4
266. adserver part 2- 23rd feb
267. fb ads manager-part 1-objectives-budget-location-27th feb
268. facebook ads-remarketing-audience targeting-placement-lead form 1st march.mp4
269. facebook ads-bidding strategy and objectives-important-4th march
270. fb-ads-understanding facebook metrics-5th march
271. facebook start to end -bulk editting -6th march
272. canva-editing for videos creation-8th march
273. facebook ads-automation rules-8th march (important)
274. url tracking facebook 11th march
275. fb and instagram-messenger automation-12th march
276. facebook ads remarketing-A-B testing-14th feb
277. facebook audience insights-14th march
278. zoho social -social media management and content curation-social searcher-14th march
279. social media content curation-15th march
280. youtube -18th March
281. wprdpress intro-elementor setup- 21st march
282. linkedin-19th march
283. wordpress-introduction and login-22nd march(2024)
284. wordpress elements-understanding-22nd march
285. wordpress page design-copying design--responsvoe design-22nd march
286. wordpress page design-copy from other website-responsive design-setting global colour and typography-26th march.mp4
287. wordpress-website forms-part1- 28th march
288. wordptress forms -data from url-wpforms-1st april
289. elementor forms concept of hidden fields-data from and to url- 1st april
290. how digital marketing tools work-3rd april(important)
291. CRO-conversion rate optimisation tool-ifso- 3rd april
292. CRO-how tools work-setting up popups on justuno(important)
293. CRO- Just uno- 4th april
294. zohho sales IQ - live chat on website - 5th april
295. google tag manager setup and introduction-google analytics setup-8th april
296. ga4 gtm setup- april-scrol depth tag- from other batch april.mp4
297. google tag manager-variable-events-parameters-data -dimension and metrics---important- 10th april
298. digital marketing strategy-special session-9th april.mp4
299. data capturing from url-12th april
300. google tag manager-scroll tracking-element read tracking-15th april
301. form submission tracking in GTM - 15th april
302. gtm-scroll depth tracking -15th april
303. button click tracking-by click url -17th april.mp4
304. button click tracking through element click and device tracking-explanation and setup-18th april
305. button click tracking through element click and device tracking-explanation and setup-implementation by students-18th april
306. seo on page- understand strategy- how google works-indexing-intent pages-important(22nd march).mp4
307. seo on page-orphan and wired pages concept- content ideas and creation-23rd april
308. seo page creation-part1 25th april.mp4
309. seo how to prepare content from other websites and rewrite it-26th april.mp4
310. seo keyword difficulty and title and url structure- 30th april.mp4
311. seo url rewriting and redirection and meta description- 1st May.mp4
312. seo on page- page heading h1 -h2-h3-h4 -h5 --1st may.mp4
313. seo keyword research-2nd may.mp4
314. seo on page implementation-2nd may.mp4
315. seo offline : link building
316. seo off page strategy-8th may.mp4
317. email marketing automation part-1 13th may.mp4
318. email marketing part 1-13th may.mp4
319. email marketing-part 2 campaign sending-14th may
320. email marketing automation-16th may.mp4
321. marketing automation concept- 17th may-website based automation.mp4
322. google ads intro and account setup-setup starts after 30 mins of video-23rd may
323. understanding google ads manager account and fundamentals of cpc-cpm-impression-clicks-25th may
324. cpc-cpm-calculation-google ads keyword match types-27th May
325. google ads understanding ad copy-27th may
326. marketing funnel fundamentals- part 1- 30th may
327. marketing funnel fundamentals-part 2-understanding discount-cashback-loyalty-30th may.mp4
328. google ads -start to end till ad copy 3st May
329. search campaign creation steps-ad copy creation- scheduling and bid adjsutments-3rd June.mp4
330. understanding concept of bid adjustment for device,age,gender and demographcis exclusions-6th june
331. understanding concept of quality score-ad rank-adcopy editing-6th june
332. quality score-bidstrategy(important)-experiment creation(important)-7th june
333. understanding all important data and metrics for automation- impression share metrics(important)-10th june
334. google ads-automation creation-and understanding metrics-11th june
335. dynamic search ads -creation and logic -how it works-13th june
336. dynamic search ads creation steps-quick view-13th june
337. dynamic search ads-why -when-13th june
338. Bulk Editting google ads-14th June
339. google ads url tracking part 1-18th june
340. google ads url tracking part 2
341. google ads url tracking part 3-18th june
342. google ads -how to optimise campaigns-data analysis and metrics (important)-19th june
343. display ads -targeting strategy -20th june
344. Video ads targeting strategy-20th june
345. remarketing concept-for display and video and search-21st june
346. understanding remarketing list for search ads 21st june
347. excluding remarketing list from search campaigns-21st june
348. Conversion Tracking ----24th June
349. video ads
350. fb page settings-content management-automating chats and messages on fb and insta- 26th june
351. understanding paid ads terminology- facebook ads manager-26th june
352. facebook ads-bidding strategy-28th june
353. facebook ads-bidding-1st july
354. facebook ads-targeting(understanding)-audience-use of meta.ai- 1st july
355. audience targeting-narrow audience-remarketing list-2nd july
356. Ai image generation for social media -4th july
357. understanding wudience targeting -different types- 4th july (known and unknow audience--data targeting)
358. custom audience-remarketing-data-lookalike audience- 4th july
359. setting up A/B test in fab ads- 9th july
360. creating duplicate ad sets-9th july
361. understanding budgeting concept at campaign and adset- what to create campaign or adset- 9th juy
362. creating duplicate adsets and duplicate vs A/B test understanding-9th july
363. facebook ads-understanding data terms (important)-11th july
364. fb ads automation(programmatic)- part 1( 11th july)
365. facebook concept fo programmatic ads-automation-12th july
366. remarketing-setup-lookalike-audience-custom conversion-15th july
367. fb-custom conversions-business manager-16th july
368. fb-ads-url-tracking-18th july
369. facebook and instagram-automation-18th july
370. linkedin ads understanding -target audience-23rd july
371. linkedin understanding-basic terminologies of paid ads understanding-22nd july
372. linkedin ads-target audience-23rd july
373. linkedin sales navigator-(from sunday batch)
374. linkedin audience targeting-adformats-objective-26th
375. linkedin- forms and lead generation- remarketing-29 th july
376. social media monitoring-content-curation-30th july
377. content-identification-curation-creation-video(lumen 5, invideo)-1st aug
378. influencer marketing tool-track and identify influencer-2nd aug
379. text to audio-mixing video and audio files in canva-2nd august
380. youtube-part 1 - channel fundamentals-identify video topics -5th aug
381. Youtube video optimisation- 6th august
382. Google My Business -8th Aug
383. digital marketing funnel-calculation-9th august
384. organic marketing concept-20th aug
385. campaign analysis-20th aug
386. wordpress page design-22nd august
  FREE PREVIEW
387. webpage design-carousal-tabs-fonts-colour-23rd august
  FREE PREVIEW
388. web page design-saving template-copy-duplicate-responsive design-fix element-click to call-click to whatsapp-26th august
389. whatsapp click to chat with url tracking-28th aug
390. how to pass url parametrs from one page to other-creating form for website-28th august
391. capturing data from url in forms-generating submission id and redirecting thank you page(important)-30th august
392. canva text to voice adding to video( for reference)
393. youtube video optimisation-title-description-timestamp-other settings
394. website form essentials-2nd sept
395. understanding how all dm tools work-(important)-2nd sept
396. just uno popup tool(multiple conditions)- cro- 3rd sept
397. justuno-popup-conditions-implementation-different types-5th sept
398. sharing-every skill learnt and every tools in linkedin for personal branding-6th sept
399. dynamic content personalisation- ifso plugin- 6th sept
400. ifso dynamic content personalisation-understanding all rules-9th sept
401. zoho sales iq-setup and live chat and call integration-11th sept
402. how to download page from one wordpress to add to other wordpress-12th sept
403. Understanding live chat - triggers -12th sept
404. setting up chatbot in zoho - 12th sept
405. creating zobot for website-13th sept
406. Going live with zobot- 13th sept
407. understanding data-dimensions-metrics-setup gtm and ga4-18th sept
408. tag manager setup and analytics setup recap-19th sept
409. understanding tag manager events-parameters-variables-builtin variables-trigger- last 20 minutes implementing button click-19th sept
410. GTM tags-button click-click to call-click to whatsapp-video view-scroll-element read-url data capturing-20th sept
411. testing all tags-20th sept
412. gtm-lead form capturing-23rd sept
413. blog creation steps-identifying topics-charting skeleton-creating blog post -implementation-last 15 minutes-27th sept
  FREE PREVIEW
414. creating blog post content and implementing on website- 30th sept
415. blog design-styling-1st oct
416. understanding how search engine works- seo part 1
417. how search engine works-intent based pages (important)-3rd oct
418. SEO fundamentals recap-orphan and wired pages-content structure-4th oct
419. creating content and adding content to page-4th oct
420. keyword research-on page seo-page title-7th oct
421. seo implementation-onpage-url-heading tags(important)-8th oct
422. on page seo implementation-image tags-anchor tags-robots-canonical-10th oct
423. google analytics session-9th oct
424. country pages for seo- 16th oct
425. competitor marketing strategy-seo off page fundamentals- 16th oct
426. seo off page- 15th oct
427. seo off page-competitor marketing strategy-backlink checker without tool-17th oct
428. google search console-17th oct
429. google adsense-21st oct
430. understanding the concept of media buying- RTB 18th oct
431. why adserver is needed-revive adserver-21st oct
432. revive adserver- part 1-advertiser settings- 21st oct
433. adserver-operation-22nd oct
434. understanding-how google dv360 works-logic-24th oct
435. understanding concept of adexchange-bidding-25th oct
436. Creating Ad server Account On Ad butler (Ad server) Understanding How Ad servers Work - Display Ads- Part 1
437. who needs adserver - how to manage ads through Ad Butler ( As a publisher) and ( As an Advertiser)- Display Ads Part 2
438. seo audit-page speed insights 5th- nov
439. google ads account creation- 6th nov
440. google ads multiple accounts-mcc accounts-campaign settings-location-7th nov
441. google ads-keyword types-ad copy-8th nov
442. google ads search campaign creation-keywordplanner-ad groups-matyctypes-bidding-11th nov
443. google ads-campaign creation steps-campaign optimization steps-12th nov
444. search campaign creation-recap start to end 14th nov
445. impression share metrics-important -14th nov
446. quality score optimisation-15th nov
447. negative keyword addition for optimisation-15th nov
448. Dynamic search ads-important -15th nov
449. search campaign dsa for blogs,a/b test ,negative keywords, display ads introduction-bidding-targeting-keyword-placement-18th nov
450. display ads targeting-keywords-placement-custome intent-custom segment(important)-19th nov
451. display ad mobile app exclusion-20th nov
452. remarketing list creationand setup-using in display and search campaigns-20th november
453. google ads url tracking-25th nov
454. creating multiple campaigns-25th nov-part 1
455. Bulk editing -multiple campaign at a time-25th nov
456. google ads automation-programmatic -25th nov
457. buyer persona creation using chatgpt and meta ai
458. cpc,cpm,impression-funnel calculation and understanding-29th nov
459. funnel calculation assignment done-2nd dec
460. facebook page creation-settings-facebook messenger automation-2nd dec
461. facebook and instagram messenger automation-4th dec
462. meta ads targeting-5th dec
463. facebook ads-targeting-filtering-understanding-audienceplus-remarketing audience-9th dec
464. meta ads- custom audience- remarketing-customer list (important)-10th dec
465. canva-image and video creation-from other batch
466. fb ads multiple audience creation-multiple-adset creation -duplciate and edit-12th dec
467. fb ads scheduling through automation-instant lead forms -13th dec
468. fb ads understanding campaign objectives and performance goals-16th dec
469. facebook ads understanding bidding-18th dec
470. facebook pixel setup for remarketing
471. facebook ads understanding important metrics-automation setting-programmatic-19th dec
472. setting up facebook conversion tracking-20th dec
473. Setting url tracking in facebook website traffic campaigns-20th december
474. youtube eligibility-topic research-vidiq-23 dec
475. video creation - content generation-merlin ai-creation -lumen5-ttsmaker-heygen-24th dec
476. linkedin ads targeting-audience-remarketing-adformats-2nd jan
477. linkedin insights and data -3rd jan 2024
478. data fundamentals-analysis using AI tools(good)- 6th jan 2025
479. social media management-monitoring-content curation-zoho social-socialsearcher-8th jan
480. google my business-9th jan 2025
481. url tracking concept- 9th jan
482. webpage layout design using AI tools-13th jan 2025
483. understanding cms system-16th jan
484. creating webpage using elementor- 16th jan
485. copying font and style from other site -16th jan
486. layout- design -structure-style-font-colours-duplicate elements in elementor-17th jan
487. worspress page design-20th jan

About this course

$265.00
720 lessons
664 hours of video content

online batch-7:30-9:30

Course curriculum

8th oct -2025

google ads assignment nov 2026

Meta ads live campaign assignment oct-2026

interview preperation

facebook-ads-start to end

facebook ads assignment

Google tag manager all tags

evening batch-7:30-9:30

About this course