Course curriculum

    1. digital marketing paid fundamentals- cpc -cpm - cpa- CRO 26th march

    2. google ads account creation- campaign settings- keywords- ad copy- 2nd april

    3. campaign setting keywords- ad copy -policy-ad assetts -extensions 9th april

    4. campaign creation steps - using keyword planner and understanding keyword planner features - 9th april

    5. complete campaign creation and optimisation- (important) 16th april

    6. multiple campaign copy creation -16th april

    7. understanding -google search objectives and different bid strategies- 23rd april

    8. why we create multiple campaigns-logic explained- 23rd april

    9. bulk editing campaigns-- device-location--gender-- 23rd april

    10. how much we pay for one click- explained 23rd april

    11. creating campaign-experiment (A/B Testing) 23rd april

    12. Display Ads , Placement , Placement+Keyword -7th May

    13. display ads strategy-remarketing setup 14th may

    14. remarketing list creation 14th may

    15. dynamic search ad concept and strategy (important) 14th may

    16. impression share metrics (improtant)-google ads automation- search-display- 21st may

    17. google ads utm parameters 28th may

    18. youtube fundamentals- formats , bidding, targeting, eligibility 28th may

    19. youtube video ads 28th may

    20. display ads-important data and metrics 4th june

    21. conversion tracking setup 4th june

    22. conversion tracking setup (part 2) 4th june

    23. discovery ads 4th june

    24. google ads strategy and discovery ads- 11th june

    25. adserver -adnetworks-adsense 11th june

About this course

  • $175.00
  • 25 lessons
  • 23 hours of video content